Maxcommerce vs Shopify Plus: A Comprehensive B2B E-commerce Platform Comparison

When choosing a B2B e-commerce platform, businesses need solutions that can handle complex pricing structures, multiple user roles, and enterprise-level integrations. This detailed comparison examines how Maxcommerce stacks up against Shopify Plus across critical B2B features.
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Many Shopify Businesses have already switched to Maxcommerce

Everything we needed was built-in. MaxCommerce simplified our entire workflow.

Zane M

Founder & CEO

Boosted conversion rates within weeks

+ 120 %
MaxCommerce gave us built-in features Shopify made us pay extra for. One platform. No patchwork.

Sarah D

Ops Manager

Real-time syncing across channels saved us hours daily. Finally, a system that scales with our business.

Ryan M

CEO

We ditched the app overload. MaxCommerce is lean, powerful, and focused.

Jorge T

CTO

Component

 MaxCommerce Shopify
Dashboard
A centralized interface providing a comprehensive overview of key components 		✔ ✔
Catalog Management
Advanced product management 		✔ ✔
Order Management
Order Management 		✔ ✔
Custom Page Builder
Drag-and-drop builder for customizable pages 		✔ ✔
Hosting Access
Access to server and hosting configurations 		✔ ❌
Checkout Customization
Deep customization only available on Shopify Plus ($2,500+/mo) 		✔ ℹ️
Discount Rules
Discount management as per customer groups 		✔ Partial
Content Management
SEO-friendly, headless content management with custom elements 		✔ ✔
Media Management
Add images with drag-and-drop functionality 		✔ ✔
On-Page SEO
Technical SEO — Titles, Tags, Description 		✔ Limited
User Management
Role-based access control and multiple user support 		✔ ✔
B2B Customer Registration / KYC
Custom forms with fields like VAT ID, trade license, and verification steps 		✔ ❌
Backend Approval System for Business Accounts
Manual/automated approval of accounts, special pricing & catalogs 		✔ ❌
MS Dynamics / ERP Integration
Real-time stock sync, pricing rules, and automated POs via ERP 		✔ ⚠️ Shopify Plus only

Customer-Specific Pricing & Segmentation

MaxCommerce
  • Customer Groups: Admin-managed customer groups with specific discounts
  • Dynamic Audiences: Automated segmentation based on business category, region, order history, and volume
  • Multi-parameter targeting: Combine multiple criteria for precise customer targeting
Shopify Plus
  • Customer tags and segments
  • Volume pricing through apps
  • Basic customer group functionality

Bulk Ordering & Quick Orders

MaxCommerce

✅ Reordering for frequently purchased items
✅ Bulk ordering available for admins

Shopify Plus
  • CSV bulk order uploads
  • Quick order forms
  • Reorder functionality
  • Draft order creation

Quote Management

MaxCommerce

✅ Catalog Mode: Products displayed for quote requests only
✅ Single and multiple product quote requests
✅ Shop Mode: Traditional cart functionality with guest/registered options
🔄 Formal quote responses (in development)
🔄 Quote-to-order conversion (in development)
🔄 Quote tracking and history (in development)

Shopify Plus
  • Request for Quote apps available
  • Quote management through third-party solutions
  • Quote-to-order workflows

Payment Terms & Credit Management

MaxCommerce

✅ Net payment terms (Net 30, Net 60, etc.)
✅ Credit limits (minor customization required)
✅ Purchase order capture and processing (minor customization)
✅ Separate invoicing workflows (customization required)

Shopify Plus
  • Payment terms through apps
  • Limited native credit management
  • PO number capture available

Multi-Company & Buyer Management

MaxCommerce

✅ Multiple buyers per company account
❌ Role-based permissions (not yet available)
❌ Company-level approval workflows (not yet available)
❌ Buyer-specific purchase limits (not yet available)

Shopify Plus
  • Multi-user company accounts
  • Role-based permissions
  • Approval workflows
  • Purchase limits and controls

Inventory Management

MaxCommerce

✅ Real-time inventory visibility
✅ Multi-location tracking (via ERP integration)
✅ Strong ERP integration capabilities
❌ Reserved inventory for specific customers
❌ Backorder management

Shopify Plus
  • Real-time inventory
  • Multi-location native support
  • Basic backorder functionality
  • Limited reservation capabilities

Custom Catalogs & Product Visibility

MaxCommerce

🔄 Customer-specific catalogs (can be developed)
🔄 Private product collections (can be developed)
❌ Custom product descriptions per segment
❌ Product availability restrictions

Shopify Plus
  • Customer-specific pricing and catalogs
  • Private collections
  • Metafields for custom product data
  • Location-based restrictions

Integration & API Capabilities

MaxCommerce

✅ RESTful APIs
✅ ERP integrations (SAP, NetSuite, etc.)
✅ CRM integration options
✅ EDI support for enterprise customers
✅ Webhook support for real-time sync

Shopify Plus
  • REST and GraphQL APIs
  • Extensive app ecosystem
  • ERP integrations available
  • Webhook support

Reporting & Analytics

MaxCommerce

✅ Customer-specific purchase history
✅ B2B-specific reports (AOV, purchase frequency)
✅ Data export capabilities
❌ Sales rep performance tracking
❌ Custom reporting capabilities

Shopify Plus
  • Comprehensive reporting suite
  • Custom report creation
  • Third-party analytics integrations
  • Sales performance tracking

Multi-Store & Multi-Currency

MaxCommerce

✅ Multiple storefronts from one admin
✅ Multi-currency pricing and checkout
✅ Multi-language support
✅ Region-specific pricing and availability
✅ Multi-jurisdiction tax management

Shopify Plus
  • Multiple stores
  • Multi-currency support
  • Multi-language capabilities
  • Regional customization

Scalability & Performance

MaxCommerce

✅ Handles large catalogs (10,000+ products)
✅ High-volume transaction support
✅ Complex pricing calculations
✅ Multi-tenant or self-hosted on AWS
✅ Auto-scaling infrastructure

Shopify Plus
  • Proven enterprise scalability
  • Global CDN infrastructure
  • High availability architecture
  • Automatic scaling